--- title: Who Really Cares About Latency? description: Senior Analyst Paul Brodsky recently discussed the latency market landscape during an hour-long live discussion with experts from Ciena and Angola Cables. image: https://resources.telegeography.com/hubfs/pexels-tima-miroshnichenko-8327971.jpg --- [![TG\_LOGO](https://resources.telegeography.com/hubfs/TeleGeography%20Hub%20Theme%20Nov%202025/images/TG_LOGO.svg)](https://www2.telegeography.com/) - [About](https://www2.telegeography.com/about-us) - [Research](https://www2.telegeography.com/our-research) - [Products](https://www2.telegeography.com/products) - [Solutions](https://www2.telegeography.com/solutions) - [Resources](https://resources.telegeography.com) [Log In](https://www.telegeography.com/login/login?service=https%3A%2F%2Fwww.telegeography.com%2Faccount%2Fhome%2Findex) [Contact](https://www2.telegeography.com/contact-us) ###### Data and Analysis Tools - [Cloud and WAN Research Service](https://www2.telegeography.com/cloud-and-wan-infrastructure) - [Data Center Research Service](https://www2.telegeography.com/data-center-research-service) - [GlobalComms Database](https://www2.telegeography.com/globalcomms-database-service) - [International Voice Report](https://www2.telegeography.com/telegeography-report-and-database) - [IP Networks Research Service](https://www2.telegeography.com/ip-networks-research-service) - [ISP Navigator](https://www2.telegeography.com/isp-navigatorisp-navigator) - [Transport Networks Research Service](https://www2.telegeography.com/transport-networks) - [Network Pricing Database](https://www2.telegeography.com/telegeography-pricing-database) - [WAN Cost Benchmark](https://www2.telegeography.com/wan-cost-benchmark) - [Product Passes](https://www2.telegeography.com/product-passes) ###### Consulting - [All Consulting Services](https://www2.telegeography.com/consulting) - [Submarine Cable Consulting](https://www2.telegeography.com/submarine-cable-consulting) ###### Maps - [All Map Services](https://www2.telegeography.com/map-services) - [Sponsor a Map](https://www2.telegeography.com/sponsor-a-map) - [License Map Data](https://www2.telegeography.com/license-geocoded-map-data) - [Cite a Map](https://www2.telegeography.com/cite-telegeography-map) - [Buy a Map](https://shop.telegeography.com/collections/telecom-maps/) ###### Industry - [Education](https://www2.telegeography.com/telegeography-for-education) - [Enterprise](https://www2.telegeography.com/enterprise) - [Tech](https://www2.telegeography.com/tech) - [Telecom](https://www2.telegeography.com/telecom) ###### Case Studies - [AI + Retail Telecom Data](https://www2.telegeography.com/where-to-get-global-telecom-data) - [EXA Infrastructure](https://www2.telegeography.com/exa-infrastructure-case-study) - [Orange Wholesale](https://www2.telegeography.com/orange-wholesale-case-study) - [The European Commission](https://www2.telegeography.com/the-european-commissions-data-backed-approach-to-international-policy) [Back to Resources](https://resources.telegeography.com) # Who Really Cares About Latency? ##### By [Kristin Carlson,](https://resources.telegeography.com/author/kristin-carlson) Oct 19, 2021 [Networks](https://resources.telegeography.com/tag/networks) [Submarine Cables](https://resources.telegeography.com/tag/submarine-cables) [Events](https://resources.telegeography.com/tag/events) Specifically, which applications and network operators have latency on their minds? Well, content providers, gaming companies, financial enterprises, and cloud service providers, to name a few. TeleGeography Senior Analyst Paul Brodsky recently joined experts from Ciena and Angola Cables for an hour-long discussion centered around Connecting to Africa with Low-Latency Services. For his part, Paul mapped out the market landscape as it relates to latency. Here are some nuggets of wisdom from his presentation: - Content providers are funding new lower-latency routes to better meet their bandwidth needs. - Some online games (first-person shooter, for example) are particularly sensitive to latency because they require nearly instantaneous feedback. - Shortest-path cables help enable high-frequency trading. - The cloud is not ubiquitous and latency may greatly impact your cloud experience. - Cable routes are becoming more direct between data centers to avoid drop-offs. And new cables—like [Australia-Oman](https://www.submarinecablemap.com/submarine-cable/oman-australia-cable-oac)—are being developed with direct routing to cut down latency. Want more than just the highlights? You can re-watch the full discussion [over here](https://www.ciena.com/insights/webinars/connecting-to-africa-with-low-latency-services.html). ![Kristin Carlson](https://resources.telegeography.com/hubfs/tg-staff/kristin-lee-telegeography.png) #### Kristin Carlson Kristin is TeleGeography's Content Marketing Manager. [View Kristin Carlson Work](https://resources.telegeography.com/author/kristin-carlson) ## Explore Related Content ![Futuristic 2025 Submarine Cable Map Unveils the Networks of Tomorrow](https://resources.telegeography.com/hubfs/2025/Blog%20Assets/Submarine_Cable_Map_2025_Global-656609b2ac4cce708aa8385ae0ff644b-1.jpg) ###### Blog Jan 20, 2025 #### [Futuristic 2025 Submarine Cable Map Unveils the Networks of Tomorrow](https://resources.telegeography.com/2025-submarine-cable-map) Happy New Year? Now it is, because we just dropped our 2025 Submarine Cable Map. Sponsored by Telecom... 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[View More by Kristin Carlson](https://resources.telegeography.com/author/kristin-carlson) [Read Full Article](https://resources.telegeography.com/the-impact-of-ai-on-submarine-cable-networks) [![TG\_LOGO\_color\_horizontal\_SIMPLIFIED 1](https://resources.telegeography.com/hubfs/TeleGeography%20Hub%20Theme%20Nov%202025/images/TG_LOGO_color_horizontal_SIMPLIFIED%201.svg)](https://www2.telegeography.com/) [Login](https://www.telegeography.com/login/login?service=https%3A%2F%2Fwww.telegeography.com%2Faccount%2Fhome%2Findex) [Contact Us](https://www2.telegeography.com/contact-us) ###### [About](https://www2.telegeography.com/about-us) - [Research](https://www2.telegeography.com/our-research) - [Products](https://www2.telegeography.com/products) - [Solutions](https://www2.telegeography.com/solutions) - [Demo](https://www2.telegeography.com/demo) ###### [Press](https://www2.telegeography.com/telegeography-press) - [Events](https://www2.telegeography.com/telecom-events) - [Careers](https://www2.telegeography.com/careers) ###### [Resources](https://resources.telegeography.com/) - [Podcast](https://www2.telegeography.com/telegeography-explains-the-internet-podcast) - [Newsletter](https://www2.telegeography.com/subscribe-to-telegeography-emails) - - All Rights Reserved 2026 - [Privacy Policy](https://www2.telegeography.com/privacy-policy) ```json { "@context" : "https://schema.org", "@type" : "BlogPosting", "author" : { "@type" : "Person", "name" : "Kristin Carlson", "url" : "https://resources.telegeography.com/author/kristin-carlson" }, "dateModified" : "2026-01-30T03:50:35.922Z", "datePublished" : "2021-10-19T11:50:00.000Z", "headline" : "Who Really Cares About Latency?", "image" : [ "https://resources.telegeography.com/hubfs/pexels-tima-miroshnichenko-8327971.jpg" ], "mainEntityOfPage" : { "@id" : "https://resources.telegeography.com/who-really-cares-about-latency", "@type" : "WebPage" }, "publisher" : { "@type" : "Organization", "logo" : { "@type" : "ImageObject", "url" : "https://resources.telegeography.com/hubfs/assets/telegeography/telegeography-logo-blog.png" }, "name" : "TeleGeography" } } ``` ```json { "@context" : "https://schema.org/", "@type" : "WebSite", "image" : "https://www2.telegeography.com/hubfs/Website/assets/logo/telegeography-logo.svg", "name" : "Who Really Cares About Latency?", "potentialAction" : { "@type" : "SearchAction", "query-input" : "required name=search_term_string", "target" : "{search_term_string}" }, "url" : "https://resources.telegeography.com/who-really-cares-about-latency" } ```